Titia Huisman

I am Titia Huisman, a trend forecaster and designer working internationally within interior, colour and home. Since 1997, I have supported companies and creative teams in developing new products and collections by bringing focus to colour, material and the wider time spirit.

TITIA HUISMAN TREND FORECASTER

My way of working has been shaped by years of continuous observation, research and connection. From the early stages of my career, including collaborations with Joke Scholtalbers, observation has remained the starting point. Trade fairs, museums and presentations are not isolated visits but essential reference points. I follow designers and makers closely, staying attuned to shifts within culture, nature and society, gathering signals that gradually form direction. This does not stop outside office hours. It is an ongoing rhythm of observing, collecting and interpreting.

 

In today’s saturated landscape, the need for direction is increasingly clear. Images, data and opinions circulate at speed, often creating noise rather than clarity. My role is to translate complexity into focus. Not by stacking isolated trends, but by building coherent directions. I develop frameworks and palettes that support decision making and help shape collections that feel grounded, contemporary and open to interpretation.

 

Through Studio Thuis, I develop and publish the ATHOME Trend Books. Released twice a year, these books are used internationally by buyers, stylists, design teams and organisations within interior, home décor and seasonal collections. The Christmas and Winter editions form a distinctive and widely recognised part of this work.

Alongside trend forecasting, I also work as a designer. In collaboration with companies, I develop bespoke concepts and designs for prints, textiles, pots, vases, small furniture pieces and home décor.

TH antenna

The TH logo, shaped like an antenna, reflects this way of working. It represents the ability to receive subtle signals from the interior industry and from shifts within culture, nature and society, and to translate them into clear frameworks that find their way into future collections.

You need a framework in order to think beyond it.

Miss Antenna

 

Alongside my work in trend forecasting and design, I maintain a quieter, more personal practice under the name Miss Antenna.

This work is rooted in observation and attention. I photograph moments of stillness and reduction, often shaped by time spent in nature and by quiet encounters while travelling.

Under Miss Antenna, I also publish small-scale, independent works. Together with Monique Huisman, I created the poetry books Verzin and Verbeeld, combining poetry, photography and graphic design.

This practice reflects a slower, more intuitive way of working. It runs parallel to my professional work and creates space for clarity and renewed perception.

 

missantenna.com

/anˈten.na/

Noun (plural antennae or antennas) |  1.  A feeler organ on the head of an insect, crab, or other animal. [from 17th c.] | 2.  An apparatus to receive or transmit electromagnetic waves and convert respectively to or from an electrical signal | 3.  (figuratively) The faculty of intuitive astuteness.